LV= revamps adviser website

LV= has launched a new website for advisers.

The new site brings together all the elements of LV='s previous web offerings for advisers, with various added benefits and services.

The key benefits of the website are:

• Access to the full range of LV= product quotes and applications;
• A simpler log-in process and option to use Unipass;
• A range of product toolkits and support materials;
• Advisers can apply online to LV= for terms of business.

Justin Harper, head of adviser marketing at LV=, said: "The website was designed with one goal in mind - to make it as easy as possible for advisers to access information about LV= products and then transact business with us quickly and efficiently.

"Virtually all the information advisers need is just a couple of clicks away, so they can get the support they need with no hassle. A simplified log-in process, or the ability to use Unipass, means that getting quotes and submitting product applications is easier."