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The magazine is heavily focused on our Better Business section, which supports advisers in the run-up to RDR and beyond, and Investment.
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Comments
Credit card comparisons
Whilst not a product provider, they have started a small credit card comparison tool recently, and did a similar test for loans a year or so ago: http://www.google.com/comparisonads/ukcredit They risk treading on the toes of some of their big advertisers (comparison sites), but they shouldn't be too worried at this stage if Google provide tools as poor as this. If Google were to try to innovate in this area though (think how GMail shook the email industry, Google Maps the mapping industry), then the comparison sites should be worried.
Posted by: Rob Lewis