Skandia adds Axa Elevate to platforms comparison tool

Author: Will Roberts
IFAonline | 13 Apr 2010 | 08:00

Categories: Wrap/platforms

Topics: Skandia| online tools

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Skandia has added the Axa platform’s bundled and unblundled charging structure to its Platformwatch tool, bringing to seven the number of platforms IFAs can now compare prices on.

Advisers can now get like-for-like price comparisons across the Axa, Skandia, Transact, Cofunds, FundsNetwork, Nucleus and Standard Life wraps on a portfolio, product and fund level.

Data on Platformwatch is updated quarterly and, besides Cofunds and FundsNetwork - whose pricing information is in the public domain - information on the other platforms has been gleaned from financial advisers.

Platformwatch, which Skandia says is the only platform price comparison site in the market, can compare platform costs for an entire portfolio - including pensions, ISAs and OEICs - or individual tax wrappers.

The tool also contains a ‘charges uncovered' guide for advisers, illustrating the charging structure of each platform.

"Advisers have told us that Axa's bundled and unbundled structures are hard to understand and that it's often difficult to determine what these two charging structures mean for the end client," says Skandia platform marketing manager Jeremy Mugridge.

"The inclusion of Axa's pricing data on Platformwatch means advisers can now see a clear breakdown of both structures and compare these directly with the major platforms in the market.

"Our aim is to provide further clarity in the area of platform pricing and help advisers in determining which platform is most suitable for their clients."

 

 

 

 

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Skandia

Interesting that Skandia draw a distinction between bundled & unbundled, when their own products are only bundled and don't operate a cash account.

Posted by: Jurgen Schmidt

13 Apr 2010 | 08:51
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Also interesting...

Also interesting to note that you can only compare scenarios that are available on the Skandia platform. That growing army of Dimensional disciples (for example) will be sorely disappointed. Ditto users of Vanguard and many many others. Bottom line is that unless you are into having your clients' portfolios constrained by the platform's economic model the tool has little value. Then again, if you are content to have a life company define your proposition then get on it and enjoy...

Posted by: David Ferguson

13 Apr 2010 | 09:05
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