Scottish Widows Investment Partnership has appointed Tracy Fennell as head of marketing.
Fennell, formerly known as Watt, will be based in Edinburgh and report to Simon Wombwell, director of sales and marketing, and will be responsible for shaping SWIP’s marketing strategy across product development, client communications, advertising and brand management.
Fennell joins SWIP from AXA Investment Managers where for over four years she was head of marketing UK, Nordics, Middle East and Australia.
Simon Wombwell, director of sales and marketing at SWIP, says: “Tracy has worked in both retail and institutional markets and across key sectors including equities, fixed income, property, investment solutions and private equity. She will work with all areas across the business to ensure SWIP’s marketing strategy for 2010 and beyond can help deliver future growth and success.”
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